Project details
Client
Poc Helmet Vietnam
Photographer
Nam Tran
Category
Product
Key visual photography for POC Helmet Vietnam, created for a national holiday campaign promoting safe travel. The concept focused on road safety and positioned POC products as a trusted choice for customers during the holiday season.
The shoot was carefully planned around lighting, composition, color, and model direction, following the brand’s visual guidelines and seasonal tone. Final poster design was completed by Chan Bao.
Executive Producer: Huynh Le.
Studio location: Hong Duc Pham.
POC P05 helmet – key visual for national holiday campaign
Behind the scenes – POC helmet key visual shoot
Behind the scenes photo – POC Helmet campaign
